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10 reasons why PruFund remains a leading multi-asset fund of choice for advisers across the UK.

2 June 2026

PruFund has been part of the advice landscape for over two decades.

Today, it’s widely recognised as a leading multi-asset solution, combining Scale, Structure and Smoothing to support confident client decision-making and long-term planning.

Backed by the £130 billion Prudential With-Profits Fund, PruFund offers access to a broad mix of assets, including institutional grade private markets such as infrastructure, real estate, private equity and private credit. This asset diversity allows advisers to build portfolios that go beyond the reach of most standard multi-asset funds.

With a proven 21-year history and over £68 billion under management, PruFund is a central part of many advisers’ recommended investment strategies valued for its consistency and ability to help clients navigate volatility with composure and peace of mind.

Read full article here. 


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