Prudential - NEW and exclusive intergenerational research
1 April 2021
We commissioned consumer research with over 1,000 people across the generations who have employed a financial adviser in the past five years, that has led to the new Family Wealth Unlocked Report.
Importantly, the research was conducted amid the financial volatility and insecurity of the pandemic, to understand:
- How many generations of families are using – and sharing – advisers today
- What would make more people engage with advisers for intergenerational financial planning
- The new advice needs of different generations, providing a new focus for advisers
Over the next 20 to 30 years, there's going to be a big wealth transfer down the generations and we've got the solutions and the support to help you, help your clients transition that wealth, in a way that suits them.
Visit our Intergenerational Planning Hub for more insight and practical solutions to support your expertise and value across more generations of a family.
