Prudential - What makes our Prudential ISA different from the rest?
With the Prudential ISA, your clients can invest in a range of smoothed funds with an established smoothing process – an important benefit for clients considering the future, especially in uncertain market conditions.
For more information about PruFund, take a look at the short video that explains how PruFund works.
How has the Prudential ISA performed?
We have interactive timelines available for the PruFund Growth ISA Fund and the PruFund Cautious ISA Fund. These demonstrate how the smoothing of the funds work compared to the rest of the market as represented by the FTSE All Share and the benchmark ABI mixed investment funds. You can hover over the timeline to see the events of the past five years that have disrupted the markets.
Please remember the value of an investment can go down as well as up and your clients may get back less than they’ve paid in. Past performance is not a reliable indicator of future performance.
Visit our tax year end support hub for pension and ISA planning tips and ideas, including useful tools and calculators.
Speak to your account manager if you need more information – we’re always happy to help.